Twitter started removing blue checks for unpaid users on April 20, 2023 as part of new policy was introduced by Twitter's owner, Elon Musk.
Under new policy, only paid user will have Blue checks; Musk says this move is to boost revenue of Twitter by promoting Twitter Blue-Premium subscription that offers verification
In India, keeping 'Blue checks' range from Rs 650/month to Rs. 900/month for web and iOS/Android platforms in a monthly subscription or Rs 6800 for annual.
Many high-profile users, such as Virat Kohli, Shah Rukh Khan and Donald Trump, lost their blue tick status on 20 April.
Some celebrities and public figures expressed their displeasure or refusal to pay for Twitter Blue Mark.
The removal of 'blue checks' raised concerns among users, as they may not be able to distinguish between authentic sources and impostors.
Many government agencies, nonprofits, and public-service accounts also found themselves no longer verified with this new policy.
Elon Musk new policy "Twitter Blue" caused controversy and debate among Twitter users and the public
Some criticize Musk's approach, while others support it as a necessary step to improve the platform's financial performance.
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